Back to the Basics: How to Start Your eCommerce Store in 2023

As more consumers turn to online shopping, having an eCommerce store can be a lucrative business. From selecting an eCommerce platform to choosing a fulfillment warehouse, there’s a lot to keep in mind when running an online store. The following tips can help you get your eCommerce store up and running smoothly.

Find the Right Platform

Third-party marketplaces and online store builders are the main kinds of online platforms to choose from. You’ll have greater customization abilities with an online store builder, while third-party marketplaces have limited customization. Choose a platform that provides the right amount of customization for your online store, as well as dependability.

Think About User Experience

Consumers often use more than one device to shop for products. Consider user experience on different types of devices, including laptops, tablets, and smartphones, when designing or setting up your website, mobile app, social media accounts, and other channels. For example, your website should be optimized for mobile devices, so consumers can easily read text and view images on smaller screens.

Make the Checkout Process Simple

When running an online store, beware of abandoned shopping carts. This happens when customers place items in their online cart, but never complete the purchase. Making the checkout process as fast and easy as possible for customers can help reduce the risk of having abandoned carts.

Fulfill Orders Efficiently

Getting orders fulfilled and shipped to customers on time is highly important for eCommerce success. Finding a fulfillment warehouse to partner with for this purpose is a smart way to make sure that your customers receive their orders promptly.

If your 2023 plans include starting an eCommerce store, please contact Medallion Fulfillment and Logistics. Our fulfillment warehouse can help ensure that your online store is able to quickly fulfill orders.

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