Category: Boston Fulfillment Services

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Throw Out Your Marketing Plan and Try These Tips

Warehouse Fulfillment Company Workers Planning for the Day.

Is your marketing plan not producing the results you’re looking for? Instead of doing the same thing over and over but expecting a different outcome, why not try something new? Our Plainfield RI fulfillment experts share these surprisingly easy yet effective tips for jump-starting your marketing plan.

1. Be transparent.

If you promise nothing but blue sky yet rain falls on your customers, they’re going to head for dry land. A serious disconnect between what’s on your website and the actual buying experience will turn customers into one-and-done. Carefully review the content on your website to make sure it’s consistent with your brand and you’re not overreaching with your commitments.

2. Promote a sense of trust.

Inc. Magazine says that a staggering 84 percent of consumers place equal trust in online reviews and personal recommendations.

*Post genuine testimonials in appropriate spots on your website. Creating false reviews is an absolute no-no and will quickly backfire.

*Post logos of membership in professional associations and other “trust signals” indicating your reliability.

3. Create urgency.

No one likes to feel like they missed out. Leverage free shipping, bonus gifts, and other perks by running them for a limited time. You can also offer opt-in enticements, such as a 10 percent discount for joining your email list.

4. Keep it simple.

There’s such a thing as having too many choices. If your shoppers have to wade through too many options, it can result in paralysis by analysis that ends without a sale. Know your target market and provide a carefully curated selection of products organized in well-defined categories.

Your #1 Choice for Plainfield RI (Boston Region) Fulfillment Services

We offer a full assortment of Plainfield RI fulfillment services, ranging from assembly and packaging to website design and hosting. Contact Medallion Fulfillment & Logistics to learn more.

 

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Highlights of Our Family Business Fulfillment Approach that Has Been the Key to Our Success

Cardboard box package with blur hand of Asian shopper woman picking product from shelf in warehouse. customer shopping lifestyle in department store or purchasing factory good concepts.

Medallion Fulfillment & Logistics is a family owned-and-operated business and we treat our clients as members of our family as well. Are you looking for a Long Beach fulfillment partner? Here are the qualities that set us above the rest.

1. State-of-the art technology

Fulfillment services include a number of moving parts that need to be coordinated to ensure that the whole process runs smoothly. We use a full range of top-of-the-line high-tech tools for a seamless experience from start to finish. This also affords us the ability to find creative solutions for any of your specific needs.

2. Elite customer service

Without customers, your business doesn’t exist, and neither does ours. Everyone in our Long Beach fulfillment company, from top to bottom, understands the importance of keeping customers happy. Every caller receives personal attention to ensure that their questions and problems are resolved to their satisfaction.

3. Flexible services

Your eCommerce business doesn’t stand still. It’s constantly growing and adapting to new challenges and opportunities. Medallion Fulfillment is with you every step of the way. Our services have the flexibility to scale along with your needs, whether it’s seasonal fluctuations or long-term operations.

4. Affordability

It’s always tempting for eCommerce entrepreneurs, especially with start-ups, to wear all the hats in order to preserve precious budget dollars. In reality, our fulfillment services are surprisingly cost-effective. You save on payroll and other expenses associated with order fulfillment, resulting in more money to spend on developing your business.

Partner with Our Long Beach Fulfillment Services

Don’t be fooled by the cookie-cutter, one-size-fits-all approach used by other fulfillment services. Every business is unique and we work with you to create a program that addresses your specific needs.

Contact us at Medallion Fulfillment & Logistics to take the next step in growing your eCommerce business.

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Startups and New Businesses Have Special Financial Needs, How to Plan for Success

Women, owner of small business packing product in boxes

For many new entrepreneurs, managing finances is one of the more intimidating aspects of a startup business. Ensuring that funding, expenses and other financial elements are controlled from the beginning prevents minor issues from snowballing into major problems.

The good news is that financial management is not as difficult as you might think. Our fulfillment warehouse has been part of several successful startups, so we’re offering these expert tips to get your fledgling business rolling with solid financial planning.

Manage Expenses

In the beginning, expenses can be a huge drain on cash flow during the time you need it the most. Fortunately, most costs can be reasonably estimated ahead of time. Create a year-long budget covering rent, wages, materials, taxes and other fixed expenses and focus on keeping them as low as possible.

Avoid Commingling Funds

As the owner, you may feel all funds are ultimately yours so the line between personal and business finances becomes blurred. When you keep both sides completely separate, it’s much easier to track business finances and prevent personal spending from draining the company account. You should also formally pay yourself a salary rather than simply dip into company funds.

Keep Detailed and Accurate Records

When it comes to judging your company’s performance, you can’t afford to rely on gut feelings or instinct. Make sure an experienced accountant, either in-house or outside, is keeping track of revenue and expenses. Review financial statements regularly and make adjustments based on a clear, overall picture.

Don’t Overdo It

You may feel compelled to take on as many roles as you can to save money, but that strategy can actually be counterproductive. Learning unfamiliar skills on the fly can end up costing more time and money than hiring an experienced person in the first place. Delegating work frees you up to focus on your passion and grow the business.

Learn to Negotiate

Don’t take vendor terms at face value. You’ll be surprised at how often suppliers are willing to make concessions to gain your business. Prepare a game plan ahead of time so you know what your goals are. Remember that it never hurts to ask!

Invest in Technology

Business technology has become so advanced and so widely integrated that your company will be at a serious disadvantage from day one without it. Any investment you make in technology will pay for itself in money and time savings.

Establish an Emergency Fund

Financial experts recommend that people maintain an emergency fund to cover unexpected expenses, and a company is no different. Put aside a percentage of income during peak times to help tide you through the slow periods.

Fulfillment Warehouse Services That Grow Along with You

Are you struggling with adjustments as your business expands? Our fulfillment warehouse services can be tailored to meet you specific needs today and scale to accommodate future requirements. Contact us at Medallion Fulfillment & Logistics to learn more about why we are the first choice for one-stop warehousing, inventory control and order processing services.

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Holiday Hours

Medallion and Sprocket Express’ 2023-2024 Holiday Season Closures

Our holiday season hours are as follows:

Christmas: Closed Monday December 25th

New Year’s: Monday January 1st

Thank you again for allowing us to be your warehouse and fulfillment partner.

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Five Tips on How to Create Engaging Product Descriptions That Sell

Happy businessman working on his laptop at home. Handsome businessman reading an email on his laptop at home. Freelance entrepreneur typing on his laptop at home. Virtual remote worker at home

When you’re looking for ways to increase business, focusing on product descriptions can pay off. It’s not enough to simply list the product name and its features. These descriptions should entice customers to learn more about your products and make a purchase. Combining effective product descriptions with other business-boosting steps, such as partnering with a fulfillment warehouse for faster processing and shipping, can help your online store thrive.

Zoom in On Your Targeted Audience

General product descriptions might seem like a good way to reach a wider audience. However, these generic descriptions aren’t likely to appeal to many buyers overall. Focus on your target audience for each product description instead. Doing this gives you a much higher chance of appealing to prospective buyers.

Go Big on Benefits

Customers want to know why they should buy your products or how your products might help them. Rather than including a list of technical features, focus on the benefits your products provide. These benefits can persuade customers to find out more about your products and consider purchasing them.

Don’t Skimp on Details

Descriptions that use general phrases to describe products aren’t doing much to grab customers’ attention. Include specific details about your products to help customers learn more about them.

Share Glowing Reviews

Including reviews in your product descriptions can show other customers how popular your products are. Share images or quotes from reviews in your descriptions.

Format Product Descriptions with Care

Good product descriptions don’t just involve using the right words. The way these descriptions are formatted can also make them more or less effective. Create product descriptions that are easy to read. Use bullet points, white space, high-quality images, and larger font sizes.

Looking for the right fulfillment warehouse to partner with? Contact Medallion Fulfillment and Logistics for more information.

Your #1 Solution for Year-Round Warehouse Fulfillment Services

Your need for effective California fulfillment services doesn’t end when the sale is over. Medallion’s comprehensive programs are specifically designed to accommodate the ebbs and flows of your particular company.

Our robust Amazon replenishment warehousing services meet Amazon’s standards at a more cost-effective price. Contact us for more information.