The holiday season gives companies a chance to boost sales in a big way. However, having a successful sales season means taking steps beforehand to ensure your business is ready. Without careful preparation, companies can easily run out of stock or fail to attract more business. From making a strong sales plan to partnering with a fulfillment warehouse, we’ll go through the steps needed to sail through this holiday season. The following are the first two steps involved in this process.

Write Up a Solid Sales Plan

Holiday season success starts with a good sales plan. Think about which products you want to focus on, such as new products or best-selling ones, and come up with sales campaigns to generate interest on consumers. Take a look at sales trends from past holiday seasons and evaluate projections for future sales. This can help you determine what to focus on to hit or exceed your sales goals.

What should your sales plan include? Ideally, it should provide details on special deals and promotions, a list of products to focus on, and information on where to order inventory from. Consider working with a fulfillment warehouse to make sure you’ll have space to store inventory.

Create a Smart Inbounding Plan

An inbounding plan helps you figure out which items you need to order and how much of them to order. Include details on when you can expect to receive these items and where you’ll store them. If you’re working with a fulfillment company, share your inbounding plan, so they’ll know what to expect, when to expect, and how much space is needed for storage.

Send or Receive Inventory

Ordering inventory ahead of time ensures that you won’t have frustrated customers and out-of-stock items. Where will all of this inventory go? If you’re receiving it to store in your own facility, make sure you have room for it. Keeping inventory organized and stored safely is important to lower the risk of lost or damage items or delays in having orders packed and shipped.

If you work with a fulfillment company, ensure that they have enough space in their warehouse. Have inventory sent to them and communicate with them to confirm that everything has been received. Once your inventory is sorted and organized on shelves, you’ll be ready to start fulfilling orders.

Handle Order Fulfillment

Fulfilling orders involves processing them, picking merchandise off shelves, packing it up, and shipping it to customers. During the holiday season, customers are going to want their orders delivered as quickly as possible. This means you’ll need to make sure you’re able to handle the entire fulfillment process fast.

Fulfillment companies can assist with this. If you work with one, they can take care of fulfilling orders and ensure prompt deliveries to all of your customers. This gives you time to focus on marketing, boosting sales, and handling other aspects of your business. Keep in mind that efficient and timely order fulfillment can help you gain repeat business from satisfied customers and attract new customers.

Let Medallion Fulfillment and Logistics help your business handle the holiday season. Contact us for more details on our services as a fulfillment company.